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Does Your Nonprofit’s Branding Really Matter?

BY Alistair Perumal / Nov 16, 2017 4:53:36 PM

Talk about “branding” can sometimes come off as jargon-ish in today’s marketing saturated culture. It seems like every company, organization, and individual is trying to establish its brand; from the PTO at your child’s school to your Aunt Betty’s country cooking blog, everything and everyone is obsessed with their brand identity.

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The Wednesday After: Engaging Donors After #GivingTuesday

BY Alistair Perumal / Nov 14, 2017 12:02:58 PM

#GivingTuesday is an amazing opportunity to acquire new donors, but your efforts will fall flat if you don’t have follow-up plans in place. Here are some things you’ll want to have ready to go before November 29.

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Interview with Alistair

BY Donor.com / Nov 9, 2017 1:53:01 PM

We’re pulling back the curtain this week at Donor.com to introduce you to our fearless leader, Alistair Perumal. Alistair serves as our Chief Operating Officer, ensuring that we are always delivering the most effective user experience and meaningful solutions for nonprofit organizations.

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