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Does Your Nonprofit’s Branding Really Matter?

BY Alistair Perumal / Nov 16, 2017 4:53:36 PM

Talk about “branding” can sometimes come off as jargon-ish in today’s marketing saturated culture. It seems like every company, organization, and individual is trying to establish its brand; from the PTO at your child’s school to your Aunt Betty’s country cooking blog, everything and everyone is obsessed with their brand identity.

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The Wednesday After: Engaging Donors After #GivingTuesday

BY Alistair Perumal / Nov 14, 2017 12:02:58 PM

#GivingTuesday is an amazing opportunity to acquire new donors, but your efforts will fall flat if you don’t have follow-up plans in place. Here are some things you’ll want to have ready to go before November 29.

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Engaging Millennials This #GivingTuesday

BY Alistair Perumal / Nov 7, 2017 1:06:07 PM

There’s never a better time than this month on #GivingTuesday to recruit and engage Millennials to support your nonprofit.

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